Box Office Wrap Up: “Minions” Performance Far From Despicable

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 Box Office Wrap Up: 7/10/15 – 7/12/15

 Minions-2015-poster

Minions killed at the Box Office this weekend with a staggering $115.2 million debut weekend. That is the second-biggest debut weekend for an animated film, barely coming up short of  Shrek The Third‘s $121 million.

Despite a modest $74 Million budget, Minions really got aggressive with its advertising. Honestly, you’d have to live in a cave not to be aware of this flick.ryan reynolds

While it is an off-shoot and not a true sequel, (Despicable Me 3 is set for release in summer 2017)  Minions still improved on the opening-weekend total delivered by Despicable Me 2  by nearly 40 percent, despite having a weaker critical reception.

Dinosaur mayhem continued apace and Jurassic World is still chewing up its competition. The blockbuster made $18.1 million in its fifth weekend, good enough for the No. 2 spot, and continues to trample towards a $600 million total in North America.

Despite Inside Out snapping Jurassic World’s dominance last weekend, Inside Out fell to $17.1 million. Terminator Genisys continued to underwhelm at fourth place in its second weekend, making just $13.7 million.

Remember when Ryan Reynolds was the next big thing? I do, and I still love his work…but Ryan can’t get butts into theater seats lately.  Self/Less earned just $5.38 million for its opening weekend, and managed an abysmal  20% on the tomatoemeter.

 

 

1. Minions — $115.2 million
2. Jurassic World — $18.1 million
3. Inside Out — $17.1 million
4. Terminator Genisys — $13.7 million
5. The Gallows — $ 10 million

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