Box Office Wrap Up.
Disney’s Finding Dory led the box office for a second week, trouncing newcomers Independence Day 2, The Shallows, and Free State of Jones.
Finding Dory once again swam away with the lionfish’s share of the money this past weekend. The Disney/Pixar film had a tremendous second week, dropping only 46% to retain first place. This figure is triply impressive:
- Finding Dory was facing four wide release challengers, including the sequel to a chart topping blockbuster, Independence Day: Resurgence.
- The 72 million dollar second weekend places Dory in the top ten list of best second weeks, all time.
- Finding Dory made more money in its second week than all four new releases it was facing…combined.
That is utter domination! Overall, this week’s box office was up 2% from last year (when Jurassic World was roaring through the June box office.)
Independence Day: Resurgence had to settle for second place with 41 million dollars. That is not too far from the originals 50 million opening…but twenty years of inflation really makes a difference here. As far as tracking similar movies, I would say this film is going to end up like Prometheus. A science fiction followup to a previously popular film that finished with middling results and failed to spark a franchise rebirth. A Cinema Score of B doesn’t bode well for its long term legs.
Third place went to last week’s buddy comedy, Central Intelligence. It had an equally impressive hold, dropping 48%. It has already turned a profit, and has a strong Cinema Score of A-. It will likely just fall shy of 100 million, a fantastic result for a comedy.
The other two new releases, The Shallows and Free State of Jones finished 4th and 6th, respectively. That is good news for The Shallows, which was shot on a small budget and is already on the path to profitability. It is awful news for Free State of Jones, which has a 50 million dollar hole to fill. A 7 million dollar opening is not going to cut it. Critics aren’t overwhelmingly positive, so it can’t even bank on getting second legs after an Oscar nod.
Deal With the Devil
The nationwide expansion of The Neon Demon was a decided flop. In 700+ theaters, the film failed to make a splash, collecting a disappointing $752 per screen average. That’s abysmal. Swiss Army Man, which opened in exactly three theaters this week, managed 35 thousand per screen.