Not only do we get a proper top three, the box office nearly cracked 100 thousand dollars this weekend.
Last week I talked about the upward trend that looked to be brewing for domestic ticket sales. This week it materialized. Four films reported figures this week, and three of them reported more than ten thousand dollars in ticket sales. As states begin opening up and Theatrical at Home continues to fill in the gaps, we’re seeing weekly improvement.
This Week in Box Office History.
While we’re still too low to make useful comparisons for year-on-year numbers (at .0004% of last year’s totals, we’re pretty comfortable rounding it to zero) we did see a huge jump compared to last week. 665% to exact. This follows weekly gains of between 200 – 300% gains in the last month.
It’s hard to parse how much of this is actual theater attendance versus virtual ticketing. The top film pulled in 65 thousand dollars at 12 venues, while the other films only showed in one or two theaters. While each film is averaging in the ballpark of 5-6 thousand dollars a screen, that seems a bit high. Mostly likely the totals reflect some digital sales – blockbusters usually put up those kind of numbers while smaller films tend to be in the 1-3 thousand dollars-per-screen range.
Top Film One Year Ago: Avengers Endgame.
Top Film Ten Years Ago: A Nightmare on Elm Street (2010 Remake.)
Top Film 40 Years Ago: Where the Buffalo Roam.
Top Three Films.
Seems to be the season of the witch for horror films lately. This week’s number one is an indie horror, The Wretched, about a boy discovering that his pretty next door neighbor is actually a deadly witch in disguise. It opened to 65 thousand dollars, which is the most money we’ve seen a movie take in since the pandemic began.
True History of the Kelley Gang snagged second place. While it lost the top spot, it actually took in more money on its second weekend, helped no doubt by a drive-in double-billing with The Wretched.
Our number three, Disappearance at Clifton Hill, had actually been in theaters in February just before the collapse. Now that some limited theater attendance is opening back up, IFC films returned this small-town drama back into rotation to the tune of 11 thousand dollars.
Top Ten Films.
*In Thousand dollars US
- The Wretched (65.9)
- True History of the Kelley Gang (13.5)
- Disappearance at Clifton Hill (11.6)
- The Other Lamb (1.1)