Box Office Wrap Up May 15-17, 2015
This summer’s Box Office has been dominated by testosterone laden films, such as Furious 7 and The Avengers: Age Of Ultron, both of which raked in record-setting amounts of cash.
I thought this week we would see much of the same with Mad Max: Fury Road premiering (based on the trailer) but as in any relationship, there is a give and take. Female audiences ( three-quarters of the ticket sales) went out in droves, and likely took their counterparts as well, to see Pitch Perfect 2. It’s hard to think of a better counterpoint than Pitch 2 to the aforementioned films.
Pitch Perfect 2 certainly found its voice amidst the other summer blockbuster, raking in $70.3 million and crushing its projected $50 -$55 million opening mark, and surpassing the first Pitch Perfect (which grossed a total $65 million domestically during its entire theatrical run.)
So life has been good for Universal lately, who also had Furious 7 open to $147 million in April and has Jurassic World on tap in June, and The Minions movie batting clean-up in July. Both should be massive hits for the studio.
Mad Max: Fury Road was no slouch either, though, taking in $44 million despite having both an R rating and a long layover between films in the series. Mad Max was fueled by great critical reviews and a solid ad campaign to get people in the theater, but it still failed to rise above its projected $40 -$45 million range. A win is a win though, and I am curious to see what next weekend drop off may be as word of mouth on this film travels.
Avengers: Age Of Ultron (read our review here) is still attracting moviegoers at an impressive clip, earning $38.8 million and passing the 1 billion mark globally.
Hot Pursuit and Furious 7 round out the top 5 with $5.8 and $3.6 Million respectively. The real shocker is that Paul Blart: Mall Cop 2 hung on at #6 with 3.6 million, which defies all logic.
1. Pitch Perfect 2, $70.3 million.
2. Mad Max: Fury Road, $44.4 million.
3. Avengers: Age of Ultron, $38.8 million.
4. Hot Pursuit, $5.8 million.
5. Furious 7, $3.6 million.
6. Paul Blart: Mall Cop 2, $3.6 million.
7. The Age of Adaline, $3.2 million.
8. Home, $2.7 million.
9. Ex Machina, $2.1 million.
10. Far from the Madding Crowd, $1.3 million.