Box Office Wrap Up: Us Shocks Box Office.
Jordan Peele rockets back to the top spot as his horror/thriller Us slashes records.
Jordan Peele keeps rocking and the renaissance of R-rated horror movies keeps rolling. His latest smash, Us, more than doubled the (already impressive) debut for his first film, Get Out. Along the way, it set or challenged several records in the horror genre. With such a big hit in first place, the box office continued its resurgence in March.
This Week in Box Office History.
For a third straight week, the box office bettered the same period last year. That streak could roll on to make the entire month a winner if Disney’s Dumbo performs anywhere near where the Beauty and the Beast live-action remake did. At 148 million dollars, the overall box office outperformed 2018 by 13%, and surpassed last week’s take by 6%. Us accounted for nearly 1/2 of that total, and the first and second place films (Us, Captain Marvel) made up over 100 million in sales. That’s a one, two punch.
Looking at historical records, Us made quite a run. It owns the biggest debut for an original R-Rated horror film, with only two remakes (IT, Halloween) surpassing it on the overall list. It’s the 9th largest opening in March, a month that’s become home to mega super-hero films. It finished just outside the top 10 biggest R-rated premiers of all time.
Top Film Last Year: Pacific Rim 2.
Top Film Last Decade: Knowing.
Top Three Films.
Us easily took the top spot this weekend. The film crushed early preview showings, and easily cruised to a weekend take of 71 million dollars. The film has solid critical numbers, though its audience score is a touch weaker than Jordan Peele’s Get Out – an assessment exactly in line with our own review. The film had a decent weekend abroad, adding a bit over 15 million dollars. At a budget of 20 million dollars, it’s sure to put smiles on the production company’s face.
Captain Marvel had to settle for second place, adding an additional 34 million dollars to her impressive haul. With foreign markets included, the film’s take rests over 900 million dollars. It is the 22nd fastest film to 300 million dollars domestically, and should be Disney’s first billion dollar baby of 2019.
Wonder Park continues to over-perform projections and critics. It zoomed into third place, adding just under 9 million dollars to its total. The only problem is that the film’s impressive 30 million dollar take is set against an absolutely ruinous budget of 100 million dollars. Insider word is the film was basically a loss-leader for an upcoming series based on the property. Still…that’s ridiculously wasteful.
There were no other wide release films this weekend. The only real newsworthy note was that another small budget indie film made a big upward move by expanding nationally. A24’s Gloria Bell, starring Julianne Moore, added 600 screens over the weekend and jumped ten spots to number 8.